The Transparency Project is our venture into a brave new world. Terms like ‘specialty coffee’ and ‘direct trade’ have lost all meaning. We want coffee lovers to rise above confusing marketing terms and inventive social media by arming them with the truth.
We aim to buy quality coffee at at a fair price and tell the world about it. And a fair price means one that can support the farmer, their family and the environment.
We will use the F.O.B. price as it is common across all coffee growing countries, where possible we will also include the farm gate price. FOB stands for Free On Board and means export ready coffee. Sometimes farmers produce and process their coffee all the way to FOB, sometimes they take cherries to a wet mill or deliver processed parchment coffee to a dry mill. The price they receive depends on how far down the process they go.
Our Transparent Coffee is available from our website or any of the discerning cafes that stock our coffee.